joyful is a company that is a lot of fun to work with and whose mission I truly appreciated: make work more JOYFUL. In this role, I worked directly with the creative and art director to develop compelling images for use on social media that illustrated articles written by their culture author. joyful's branding is ever developing so it was also a lot of fun to see how it developed over the time I worked there along with what I was creating: work that felt more raw, adding grit, and overall, creating a rough and tumble kind of look with a twist of humor. Additionally, I was able to create playful posts that used collage and imagery sourced from my art table, camera, and across the wide interwebs.
